NYFW Spring 2016 Recap: Zoya At Marchesa

marchesa ss16

ZOYA NAIL POLISH COLORS USED: ZOYA Naked Base, Naked Manicure™ Lavender Perfector, Custom Naked Manicure Coral Perfector, Naked Manicure Glossy Seal

We were very excited when Marchesa expressed interest in creating a custom Perfector and are thrilled that we were able to create such a unique translucent coral shade that compliments the wide range of colors throughout the Spring 2016 Collection.” – Rebecca Isa, Creative Director of ZOYA

marchesa ss16
Marchesa designers, Keren Craig and Georgina Chapman

Details:

Photo by:
Photo Courtesy: @PrinceandJacob

The custom Coral Perfector color was carefully chosen to accompany the pastel pink, green, blue and even black designs that can be found throughout the Spring 2016 Marchesa collection.

How To Nails & Toes:

Prep the nail by shaping, gently buffing and cleaning up cuticles applying one coat of Naked Base. Prepare for perfect application with the Naked Manicure Lavender Perfector followed with two coats of ZOYA nail polish in Maya (in place of the custom Coral Perfector). Complete the look with Naked Manicure Glossy Seal and Fast Drops.

Naked Manicure was the top choice for designers to perfect their look this season at New York Fashion Week and we are excited to share that the Naked Manicure Perfector in Lavender won the Allure Best of Beauty Breakthrough Award!

SHOP THE LOOK

NM Base
Naked Base
$12
NakedManicure.com
Naked Manicure Perfector in Lavender $10 NakedManicure.com
Naked Manicure Perfector in Lavender
$10
NakedManicure.com

Glossy Seal
Glossy Seal
$12
NakedManicure.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring 2016 Recap: Zoya At Herve Leger

herve leger ss16

ZOYA NAIL POLISH COLORS USED: ZOYA Grace, Naked Base, Naked Manicure Lavender Perfector, Naked Manicure Pink Perfector and Naked Manicure Glossy Seal.

In classic Herve Leger form, the Spring 2016 collection is feminine and stunning with a flawless nude nail as the perfect accent to the line.” – Rebecca Isa, Creative Director of ZOYA

The combination of the Naked Manicure and Grace created a simple yet modern nude with flawless application due to the superior formulation of the Naked Manicure Perfectors.

herve leger ss16

GET THE ZOYA NAIL POLISH HERVE LEGER SS16 NAIL LOOK: Prep the nail by shaping, gently buffing and cleaning up cuticles. For perfect application use the Naked Base and if necessary correct any discoloration with the Naked Manicure Lavender Perfector followed by one coat of Naked Manicure Pink Perfector to create a perfectly smooth mirror like surface. Then apply two coats of Grace and followed by Naked Manicure Glossy Seal and Fast Drops for a high shine finish.

Naked Manicure was the top choice for designers to perfect their look this season at New York Fashion Week and we are excited to share that the Naked Manicure Perfector in Lavender won the Allure Best of Beauty Breakthrough Award!

SHOP THE LOOK

Zoya Grace
Zoya in Grace
$9 zoya.com
NM Base
Naked Base
$12
NakedManicure.com
Naked Manicure Perfector in Lavender $10 NakedManicure.com
Naked Manicure Perfector in Lavender
$10
NakedManicure.com
Pink Perfector
Pink Perfector $10
NakedManicure.com

Glossy Seal
Glossy Seal
$12
NakedManicure.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring 2016 Recap: Zoya At Greg Lauren

greg lauren ss16

ZOYA NAIL POLISH COLORS USED: ZOYA Naked Manicure™

The Naked Manicure™ was chosen to celebrate Greg Lauren’s first all-female runway show as a tribute to the models’ strength and diversity.” – Rebecca Isa, Creative Director of ZOYA

greg lauren ss16Details:

The Greg Lauren Spring 2016 featured an eclectic range of clothes highlighting the many different roles and jobs of women for which the Zoya Naked Manicure™ was the perfect universal accessory.

How To Nails and Toes:

Prep the nail by shaping, gently buffing and cleaning up cuticles. Prepare for perfect ZOYA nail polish application with the Naked Base and any nail discoloration with Lavender Perfector. Then based on nail bed color use the Buff, Pink, Mauve or Nude Perfector. For models with a free edge the Tip Perfector was used. The natural nail look was completed with the Naked Manicure Satin Seal Top Coat and Fast Drops.

Naked Manicure was the top choice for designers to perfect their look this season at New York Fashion Week and we are excited to share that the Naked Manicure Perfector in Lavender won the Allure Best of Beauty Breakthrough Award!

SHOP THE LOOK

Naked Manicure Women's Starter Kit
Naked Manicure Women’s Starter Kit
$25 NakedManicure.com

Naked Manicure Perfector in Lavender $10 NakedManicure.com
Naked Manicure Perfector in Lavender
$10
NakedManicure.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring 2016 Recap: Zoya At Parsons MFA

Parsons MFA ss16

ZOYA NAIL POLISH COLORS USED: ZOYA Naked Manicure™ Lavender Perfector, Dove, MatteVelvet Top Coat

A modern grey with a matte finish was chosen to complement the edgy and daring clothes shown in the Parsons MFA Spring 2016 Show.” – Rebecca Isa, Creative Director of ZOYA

An ultra-chic matte, grey ZOYA nail polish provides the perfect finishing touch to the contemporary Parsons designs.

parsons MFA ss16

GET THE ZOYA NAIL POLISH PARSONS MFA SS16 NAIL LOOK – HANDS and FEET:

Prep the nail by shaping, gently buffing and cleaning up cuticles. Prepare for perfect application with the Naked Base followed by Naked Manicure Lavender Perfector to smooth the nail surface and keep the grey from appearing too green. Next apply two coats of ZOYA Dove followed by one coat of MatteVelvet Top Coat to finish the look.

The Naked Manicure Lavender Perfector creates a super smooth, perfected finish to layer under color while also neutralizing discoloration for a perfectly opaque look.

Naked Manicure was the top choice for designers to perfect their look this season at New York Fashion Week and we are excited to share that the Naked Manicure Perfector in Lavender won the Allure Best of Beauty Breakthrough Award!

SHOP THE LOOK

dove
Zoya in Dove
$9
zoya.com
Naked Manicure Perfector in Lavender $10 NakedManicure.com
Naked Manicure Perfector in Lavender
$10
NakedManicure.com

matte top
Matte Velvet Top Coat
$10
zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring 2016 Recap: Zoya At Suno

suno ss16

ZOYA NAIL POLISH COLORS USED: ZOYA Avery, Kristen, Naked Manicure™ Pro Kit, Naked Manicure Glossy Seal

The Spring 2016 Collection for SUNO features bold graphic patterns that were complemented by this soft, subtle and feminine yet still fun ZOYA nail design.” – Rebecca Isa, Creative Director of ZOYA

A gradient ombre nail look created using opaque beige and grey blue ZOYA nail polish was chosen to accent the clothes and muted trend colors for SUNO Spring 2016.

suno ss16

GET THE ZOYA NAIL POLISH RACHEL ZOE SS16 NAIL LOOK – HANDS:

Prep the nail by shaping, gently buffing and cleaning up cuticles. Prepare for perfect application with

the Naked Base. Next apply one coat of Avery to the entire nail followed by one coat of Kristen to the nail tip. Next, take a sponge and lightly dab to remove excess polish and lightly tap the nail to blend the colors for a perfectly blended gradient nail. Complete the look by applying Naked Manicure Glossy Seal and Fast Drops.

FEET:

Prep the nail by shaping, gently buffing and cleaning up cuticles. Prepare for perfect application with the Naked Base and any nail discoloration was corrected with the Lavender Perfector. Then based on nail bed color use the Buff, Pink, Mauve or Nude Perfector. The natural nail look was completed with the Naked Manicure Satin Seal Top Coat and Fast Drops.

Make any manicure look perfect using the Naked Manicure. Whether you wear it alone for naturally healthy, and gorgeous nails or opt to wear it with color on top – the system gives you a flawless finish that will last.

Naked Manicure was the top choice for designers to perfect their look this season at New York Fashion Week and we are excited to share that the Naked Manicure Perfector in Lavender won the Allure Best of Beauty Breakthrough Award!

SHOP THE LOOK

avery
Zoya in Avery
$9
zoya.com
kristen
Zoya in Kristen
$9
zoya.com
Professional Kit
Naked Manicure Professional Kit
$96
NakedManicure.com
Glossy Seal
Glossy Seal
$12
NakedManicure.com

Naked Manicure Perfector in Lavender $10 NakedManicure.com
Naked Manicure Perfector in Lavender
$10
NakedManicure.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring 2016 Recap: Zoya At Rachel Zoe

rachel zoe ss16

ZOYA NAIL POLISH COLORS USED: ZOYA Loretta, Lulu, Naked Base, Naked Manicure Lavender Perfector, Naked Manicure Buff Perfector, Naked Manicure Pink Perfector, Naked Manicure Nude Perfector, Naked Manicure Mauve Perfector and Naked Manicure Glossy Seal

Photo By: Yvonne TNT for Zoya Nails
Photo By: Yvonne TNT for Zoya Nails

Rachel is the ultimate California girl which is clearly expressed in her Spring 2016 Collection down to the perfect yet relaxed peachy nude manicure.” – Rebecca Isa, Creative Director of ZOYA

 

For the Rachel Zoe Spring 2016 Presentation the flawless updated nude nail look was achieved using the ZOYA Naked Manicure, Loretta and Lulu. The Naked Manicure created an impeccable mirror like surface for effortless application of the ultimate bohemian manicure.

rachel zoe ss16

GET THE ZOYA NAIL POLISH RACHEL ZOE SS16 NAIL LOOK:

Prep the nail by shaping, cleaning up cuticles and gently buffing. For flawless application begin with the Naked Base and if necessary follow with Naked Manicure Lavender Perfector to correct any discoloration. Next apply one coat of Naked Manicure Buff Perfector, Naked Manicure Pink Perfector, Naked Manicure Nude Perfector or Naked Manicure Mauve Perfector based on nail bed shade. Then apply one coat of Loretta and two coats of Lulu for the ultimate peachy nude. Finish with a coat of Naked Manicure Glossy Seal and Fast Drops.

Perfect any color using the Naked Manicure as a base to create a glass-like finish that’ll last!

Naked Manicure was the top choice for designers to perfect their look this season at New York Fashion Week and we are excited to share that the Naked Manicure Perfector in Lavender won the Allure Best of Beauty Breakthrough Award!

SHOP THE LOOK

loretta
Zoya in Loretta
$9
zoya.com
lulu
Zoya in Lulu
$9
zoya.com
NM Base
Naked Base
$12
NakedManicure.com
Naked Manicure Perfector in Lavender $10 NakedManicure.com
Naked Manicure Perfector in Lavender
$10
NakedManicure.com
Buff Perfector
Buff Perfector $10
NakedManicure.com
mauve
Mauve Perfector
$10
NakedManicure.com

nude
Nude Perfector
$10
NakedManicure.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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New York Fashion Week: SS16

NYFW SS16

ZOYA Nail Polish Announces Backstage Designer Participation at New York Fashion Week

ZOYA Brings Fashion Forward Color to 15 Spring-Summer 2016 Runway Shows

New York, New York – September 11, 2015 – ZOYA, the leading, fashion-forward nail polish color line proudly announces its participation with coveted New York fashion week for the 7th season. With a stellar line up of 15 backstage designer partnerships ZOYA takes nail design and color to the next level with trend-setting collaborations to showcase the upcoming designer collections for Spring-Summer 2016.

Working closely with each designer and team ZOYA, which includes highly talented and specially selected lead nail technicians, perfects each model’s nail look to bring the season’s collection to life in beauty and spirit.

ZOYA backstage fashion show lineup includes:

BCBG

Brother Vellies

Josie Natori

TOME

Zimmermann

Claudia Li

Zang Toi

Jill Stuart

Herve Leger

Rachel Zoe

Suno

Parsons MFA

Marchesa

Greg Lauren

Ralph Lauren

“We have had great success with New York Fashion Week over the last 7 years,” says ZOYA Creative Director Rebecca Isa, “We are excited to continue to partner with coveted labels as we continue to create trendsetting shades for every season.”

For more information, quotes or images, please contact: Behrman Communications; 212.986.7000

Amanda Yousef |ayoussef@Behrmanpr.com

Ashley Weber | aweber@behrmanpr.com

About Zoya Nail Polish:

The leading innovator in the development of fashion-forward nail shade and texture, Zoya Nail Lacquers, is a premiere polish brand with in-house trend analysis experts that create and define the it shades of each season. With over 300 seasonal, classic and micro-trend shades, each color is custom created to be perfectly wearable, vegan-friendly, safe for use during pregnancy and the longest wearing natural nail polish on the market. The first to market with 5-free formulations, Zoya Nail Lacquers is highly coveted from top designers and spa professionals to the girl that loves a good mani-pedi.

 

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring 2016 Recap: Zoya At Claudia Li

Claudia Li SS16

ZOYA NAIL POLISH COLORS USED: ZOYA Naked Base, Naked Manicure Lavender Perfector, Naked Manicure Pink Perfector, Naked Manicure Tip Perfector and Naked Manicure Glossy Seal

Claudia Li chose a clean, simple and classic french manicure to complement her modern collection.” – Rebecca Isa, Creative Director of ZOYA

A straight edge French Manicure was chosen to complement the modern Claudia Li Spring 2016 Collection. This french manicure was done using ZOYA Naked Manicure to achieve an updated and flawless nail look.

claudia li ss16

GET THE ZOYA NAIL POLISH JOSIE NATORI SS16 NAIL LOOK – HANDS: Prep the nail by shaping, cleaning up cuticles and gently buffing. For a flawless application use the Naked Base and if necessary follow with Naked Manicure Lavender Perfector to correct any discoloration. Next apply one coat of Naked Manicure Pink Perfector then use the Naked Manicure Tip Perfector straight across the free-edge followed by another coat of Naked Manicure Pink Perfector for a Soft French Manicure. Complete the look with Naked Manicure Glossy Seal and Fast Drops.

Photo by: Yvonne TNT for Zoya Nails
Photo by: Yvonne TNT for Zoya Nails

FEET: Prep the nail by shaping, cleaning up cuticles and gently buffing. Prep for flawless application with Naked Base and if necessary follow with Naked Manicure Lavender Perfector to correct any discoloration. Then apply two coats of Naked Manicure Pink Perfector and complete the look with Naked Manicure Glossy Seal.

Naked Manicure was the top choice for designers to perfect their look this season at New York Fashion Week and we are excited to share that the Naked Manicure Perfector in Lavender won the Allure Best of Beauty Breakthrough Award!

SHOP THE LOOK

NM Base
Naked Base
$12
NakedManicure.com
Naked Manicure Perfector in Lavender $10 NakedManicure.com
Naked Manicure Perfector in Lavender
$10
NakedManicure.com
Pink Perfector
Pink Perfector $10
NakedManicure.com
NM White Tip
Tip Perfector
$12
NakedManicure.com

Satin Seal
Satin Seal Top Coat
$12 nakedmanicure.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring 2016 Recap: Zoya At Jill Stuart

jill stuart ss16Jill Stuart

Zoya Polish Used: Naked Base, Naked Manicure Lavender Perfector, Naked Manicure Pink Perfector, Naked Manicure Tip Perfector and Naked Manicure Glossy Seal

Jill chose a modern take on a classic look with the Naked French Manicure to complement her feminine and flirty Spring 2016 collection.” – Rebecca Isa, Creative Director of ZOYA

Photo by: Yvonne TNT for Zoya Nails
Photo by: Yvonne TNT for Zoya Nails
Photo by: Yvonne TNT for Zoya Nails
Photo by: Yvonne TNT for Zoya Nails
jill stuart ss16
Jill Stuart backstage

Details:

The Jill Stuart Spring 2016 collection featured a feminine focus highlighted by the modern french manicure created with the ZOYA Naked Manicure.

How To Nails & Toes:

Prep the nail by shaping, cleaning up cuticles and gently buffing. For flawless application with Naked Base and if necessary follow with Naked Manicure Lavender Perfector to correct any discoloration. Next apply one coat of Naked Manicure Pink Perfector then use the Naked Manicure Tip Perfector across the free-edge to perfect the look. Finish with a coat of Naked Manicure Glossy Seal and Fast Drops.

Naked Manicure was the top choice for designers to perfect their look this season at New York Fashion Week and we are excited to share that the Naked Manicure Perfector in Lavender won the Allure Best of Beauty Breakthrough Award!

SHOP THE LOOK

NM Base
Naked Base
$12
NakedManicure.com
Naked Manicure Perfector in Lavender $10 NakedManicure.com
Naked Manicure Perfector in Lavender
$10
NakedManicure.com
Pink Perfector
Pink Perfector $10
NakedManicure.com
Glossy Seal
Glossy Seal
$12
NakedManicure.com

NM White Tip
Tip Perfector
$12
NakedManicure.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring 2016 Recap: Zoya At Zang Toi

zang toi ss16

 

Zang Toi

ZOYA NAIL POLISH COLORS USED: ZOYA Indigo, Naked Base, Naked Manicure Buff Perfector and Naked Manicure Glossy Seal.

Zang Toi’s Spring 2016 Collection is inspired by a recent trip to Santorini, where the ZOYA nail look was chosen as a representation of the stunning night sky.” – Rebecca Isa, Creative Director of ZOYA

zang toi ss16The multidimensional ZOYA Indigo has subtle flecks of silver shimmer to represent the glimmering stars in the Santorini night sky. The Glossy Seal provides a high shine finish to enhance the luster of the nails and compliment the bold Spring 2016 Zang Toi collection.

GET THE ZOYA NAIL POLISH ZANG TOI SS16 NAIL LOOK:Prep the nail by shaping, gently buffing and cleaning up cuticles. For perfect application use the Naked Base followed by one coat of Naked Manicure Buff Perfector to create a perfectly smooth mirror like surface. Then apply two coats of Indigo and followed by Naked Manicure Glossy Seal and Fast Drops for a high shine finish.

The Naked Manicure is extremely versatile. It’s beautiful alone, but layered with color – like Indigo – it gives the appearance of gel-like nails without the potential damage.

SHOP THE LOOK

NM Base
Naked Base
$12
NakedManicure.com
Buff Perfector
Buff Perfector $10
NakedManicure.com
Glossy Seal
Glossy Seal
$12
NakedManicure.com

Zoya Indigo
Zoya in Indigo
$9 www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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