NYFW Spring/Summer 2019 Recap: Zoya At TOME

Photo Credit: Yvonne TNT for ZOYA

NAIL LOOK: NORMADIC WOMAN | NAIL TECH: GINA EDWARDS FOR ZOYA

“THE COLLECTION FEATURED A LOT OF MAUVE AND NATURAL ORGANIC FABRICS. TO EVOKE THE TEXTURE AND EFFORTLESS,
ORGANIC BEAUTY OF THE LINE, THE OMBRÉ NAIL LOOK REFLECTED THIS PALETTE.”
-GINA EDWARDS, LEAD MANICURIST FOR ZOYA

DETAILS
The Tome SS 2019 collection inspired by French Impressionist
painters Marie Cassat and Berthe Moirsot, both their art and
clothing. Their work influenced the color scheme of the
line and was reinterpreted into the collection. In addition,
the sustainable material used to create the clothing, the
line featured handmade tassels, made by resettled refugee
women in Texas. Two subtly different hombre looks were
created to complement the clothing and suit the models’
skin tones.

HOW TO GET THE LOOK
Start with a clean nail by using ZOYA REMOVE+ to remove
any leftover polish or residue. Follow with ZOYA NAKED
MANICURE NAKED BASE. For color, apply two coats of ZOYA
in CARSON. Then apply a coat at the top of the nail of ZOYA
in RUTHIE or ZOYA in BRANDI (depending on which color
fits your skin tone best). Dab a small sponge onto the line of
the nail where the two shades meet to really create a ombré
effect. Finish the nail look off with ZOYA NAKED MANICURE
GLOSSY SEAL add a few drops of ZOYA FAST DROPS for a
quick dry.

SHOP THE LOOK

Zoya in Brandi
$10
www.zoya.com
Zoya in Ruthie
$10
www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring/Summer 2019 Recap: Zoya At Oscar de la Renta

Photo by: Becky Maynes for ZOYA

NAIL LOOK: HALF MOON AROUND THE WORLD | NAIL TECH: MISS POP FOR ZOYA

“MANY OF THE PIECES SHOWED A BIT OF SKIN. THE IDEA OF A SEXY WOMAN WHO REMAINS VERY CLASSY AND SOPHISTICATED
WAS REPRESENTED IN THE NAIL LOOK. THE NEGATIVE SPACE, HALF-MOON SYMBOLIZED THAT HINT OF SEXINESS COMBINED
WITH THIS PERFECT SHADE OF NUDE THAT LOOKS GREAT ON ALL SKIN TONES. FOR THE PEDICURE, A SUPER SEXY RED PAIRED
WELL WITH THE LACE UP HEELS WORN BY THE MODELS.” -MISS POP, LEAD MANICURIST FOR ZOYA

DETAILS
The Oscar de la Renta SS 2019 collection brought to life the true
Oscar de la Renta woman with a feminine edge. Gowns ranged
from sheer lace to bright billowing dresses with shimmery and
ruffled embellishments to stand out. The nail look was created
using a classic nude with the half-moon design with the toes
using a contrasting shade.

HOW TO GET THE LOOK
Begin by cleaning and prepping the nail with ZOYA REMOVE+.
Follow with ZOYA Naked Manicure Naked Base. To create a
half moon design, apply stencil sticker paper to the top half
of nail so it’s covered. For the color, apply two coats of ZOYA
in CHANTAL to the top of the nail, leaving the half-moon free
of any nail polish to create the negative space. If you don’t
have the stencil readily available, try your best to create the
look without it. Then, take a q-tip with some Remove Plus to
clean up the half-moon. Finish it off by applying ZOYA NAKED
MANICURE GLOSSY SEAL over the full nail to give it a nice shiny
finish. For a quick dry, add a few drops of ZOYA FAST DROPS.
For the pedicure, make sure your toes are free of any polish by
using ZOYA REMOVE+. Follow with ZOYA NAKED MANICURE
NAKED BASE. For color, apply two coats of ZOYA in SHERI. Add
ZOYA NAKED MANICURE GLOSSY SEAL for a perfect, high shine
finish. For a quick dry, add a few drops of ZOYA FAST DROPS.

SHOP THE LOOK

Zoya in Chantal
Zoya in Chantal $9 Zoya.com
Zoya in Sheri
$10
www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring/Summer 2019 Recap: Zoya At Brock Collection

Photo Credit: Becky Maynes for ZOYA

NAIL LOOK: AMERICAN ROMANCE | NAIL TECH: MOMO FOR ZOYA

“THE NAIL LOOK REFLECTED THE SPIRIT OF THE BROCK WOMAN WHO IS CONFIDENT, PASSIONATE AND BOLD.”
-MOMO, LEAD MANICURIST FOR ZOYA

DETAILS
The Brock Collection SS 2019 was designed to reflect the soul
and the spirit of the Brock Woman: confident, passionate
and optimistic. The clothing reflected a raw American
romance full of boldness, vibrant prints and bright colors
juxtaposed with pale pastels and cotton voiles. Inspired by
this contrast in details and colors, the chosen nail look was
kept very simple using Alyssa. This shade was subtly present
throughout the collection.

HOW TO GET THE LOOK
Begin by cleaning and prepping the nail with ZOYA
REMOVE+. Follow with ZOYA NAKED MANICURE NAKED
BASE. For color, apply two coats of ZOYA in ALYSSA for a
rich color. Then add ZOYA NAKED MANICURE GLOSSY SEAL
to give the nails that perfect, high shine finish. For a quick
dry, add a few drops of ZOYA FAST DROPS.

SHOP THE LOOK

Zoya in Alyssa
$10
www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring/Summer 2019 Recap: Zoya At Sandy Liang

Photo Credit: Becky Maynes for ZOYA

NAIL LOOK: JELLO NAILS | NAIL TECH: HOLLY FALCONE FOR ZOYA

“WITH LEOPARD PRINTS, SPARKLES AND STRIPES, THE NAILS ADDED A PLAYFUL FEEL, VERY MUCH ECHOING SANDY’S
ECLECTIC SPIRIT.” -HOLLY FALCONE, LEAD MANICURIST FOR ZOYA

DETAILS
The Sandy Liang SS 2019 collection held true to the designer’s
tomboy yet girl-girl style. The collection featured a mix of
colors, prints, and fabrics. To speak to the eclectic collection,
three distinct nail polish shades were chosen: Paris, Alex,
and Lindsey. While seemingly pigmented in the bottle, when
applied to the nails, provided a “jello” like look that represented
the mix of patterns in the line.

HOW TO GET THE LOOK
Start by prepping the nail with ZOYA REMOVE+. Follow with
ZOYA NAKED MANICURE NAKED BASE. For color, apply a single
coat of ZOYA in PARIS. Add ZOYA NAKED MANICURE GLOSSY
SEAL to give the nails that perfect, high shine finish. For a quick
dry, add a few drops of ZOYA FAST DROPS. For ZOYA in ALEX or
LINDSEY, repeat these steps.

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring/Summer 2019 Recap: Zoya At Nicole Miller

Photo Credit: Yvonne TNT for ZOYA

NAIL LOOK: 1980’s PUNK GRAPHICS | NAIL TECH: HOLLY FALCONE FOR ZOYA

“I CREATED A NAIL LOOK WITH AN ATTITUDE THAT ALSO REFLECTED THE FUN ‘80s CLUB VIBE OF THE COLLECTION.”
 – HOLLY FALCONE, LEAD MANICURIST FOR ZOYA

DETAILS
The Nicole Miller SS 2019 Collection took a trip down
memory lane to show that fashion is timeless and fun. The
line was inspired by the ‘80s club scene: a little GoGo’s, a
little Blondie, some cheetah print and sequins and a whole
lot of attitude. To reflect this feeling of the collection, ZOYA
in Ali and ZOYA in Willa were used to create the fun nail art.

HOW TO GET THE LOOK
Begin by cleaning and prepping the nail with ZOYA Remove+.
Follow with ZOYA Naked Manicure Naked Base. Start off with
the right hand. For the thumbs use ZOYA in Ali to create a
flame pattern starting from the base of the nail. Use a thin
tipped brush and start with the top of the nail to create
three to four hills. Fill in those hills with Ali. On the left hand,
grab ZOYA in Willa to spell out “BAD” starting with a B on the
ring finger, an A on the middle finger and a D on the pointer
finger. For both pinky fingers, use a thin brush and draw a
line straight down the middle of the nail with ZOYA in Willa.
Then draw a line across the middle of the nail so the pinky is
separated into four boxes. Fill in the top left corner box and
the right bottom corner box of the nail to get the checkered
nail art. Finish off with ZOYA Naked Manicure Glossy Seal
to give the nails that perfect and fora quick dry, add a few
drops of ZOYA Fast Drops.

SHOP THE LOOK

Zoya in Layla
$10
www.zoya.com
Zoya in Willa
Zoya in Willa $10 zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring/Summer 2019 Recap: Zoya At Mara Hoffman

Photo Credit: Rebecca Maynes for ZOYA

NAIL LOOK: RED AS PASSION | NAIL TECH: FLEURY ROSE FOR ZOYA

“HANNAH WAS THE PERFECT, VIBRANT RED TO PORTRAY THE COURAGE AND PASSION TO BE REBORN AND GROW AS SOMETHING
NEW.” – FLEURY ROSE, LEAD MANICURIST FOR ZOYA

DETAILS
The Mara Hoffman SS 2019 collection is about having the
passion and courage of letting go, being buried back into
the earth and growing into something new. The assortment
featured natural tones of green and ivory, with traces of red.
While the design presentation revealed elements of Mother
Nature and earth, the nail color ZOYA in Hannah played a role
in symbolizing a reawakening and growth back into the world.

HOW TO GET THE LOOK
Begin by cleaning and prepping the nail with ZOYA REMOVE+.
Start with NAKED MANICURE NAKED BASE to provide a nice
base for the polish. For color, apply a single coat of ZOYA in
Hannah. Follow with one more coat and add ZOYA NAKED
MANICURE GLOSSY SEAL to give the nails that perfect, high
shine finish. For a quick dry, add a few drops of ZOYA FAST
DROPS.

SHOP THE LOOK

Hannah
Zoya in Hannah
$9 zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Spring/Summer 2019 Recap: Zoya At Noon by Noor

Photo Credit: Yvonne TNT for ZOYA

NAIL LOOK: SANDS OF BAHRAIN | NAIL TECH: MAR Y SOL FOR ZOYA

“THE NAIL WAS INFLUENCED BY THE PALETTE OF DUSTY TONES, OF SAND, PINK SAND AND BLUE HAZE-COLORED TEXTURES AND SILHOUETTES THAT SHOWCASED THE SPRING/SUMMER COLLECTION, REMINISCENT OF THE BAHRAIN’S CALMING SCENERY.”

– MAR Y SOL, LEAD MANICURIST FOR ZOYA

DETAILS

The Noon by Noor SS 2019 collection took inspiration from
Bahrain, yet again this year. Taking cues from the country’s
landscapes by representing the hues of the dunes, sea and
the sky, the collection featured a combination of various
textiles and silhouettes. Embracing the mix of fabrics and
textures and breath-taking views, ZOYA used a combination
of Loretta, Lulu and Chantal, which blended nicely together.

HOW TO GET THE LOOK
Begin by cleaning and preparing the nail with ZOYA
REMOVE+. Follow with ZOYA NAKED MANICURE NAKED BASE.
For color, apply a single coat of ZOYA in LORETTA. Follow
with a thin layer of LULU and finally, CHANTAL. Add ZOYA
NAKED MANICURE GLOSSY SEAL to give nails that perfect,
high shine finish. For a quick dry, add a few drops of ZOYA
FAST DROPS.

SHOP THE LOOK

Zoya in Loretta
$10
zoya.com
lulu
Zoya in Lulu
$9
zoya.com
Zoya in Chantal
Zoya in Chantal $9 Zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Match your nails and Zodiac sign

Purewow shared their pinks for your summer nail polish color based on your horse-scope! Zoya in Carey was featured for Cancer’s zodiac color. Carey by Zoya can be best described as a periwinkle gray. An ideal cool neutral color that covers fully opaque in 2 coats.

“A homebody at heart, you are driven by your emotions. This 10-free polish in a sophisticated yet soothing gray hue will make you feel right at home.” -Purewow

Did the shade based on your Zodiac sign match your ideal summer color?

SHOP THE LOOK

Zoya in Carey
$10
www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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July 4th Nail Art

Ready for some fireworks and festivities? What about your nails? No worries, Alicia Torello with Coveteur shows the perfect how to look for July 4th! Zoya reccommends using Remove+ for any nail prep, and Naked Manicure Base and Glossy Seal to perfect the look. Alicia used Zoya’s Trixie for the silver accents with the nail look.

“The goal is to make the stars look like they are falling from the tips of your nails. Use the long edge of the striper brush to make angled lines. As in, you lay it down rather than drawing the shape with the tip. After you’ve made star shapes and triangles, carefully fill it in. I arrange the shapes pretty randomly.” -Alicia Torello with Coveteur

Wishing you and yours a great 4th of July!

SHOP THE LOOK

Zoya in Trixie
Zoya in Trixie
$10 zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Trending Summertime Favs

We are officially in the month of July which means summer is in the full swing! But the real question is, are your nails? Teen Vogue shared their top 20 summertime nail polishes of 2018. The blue holographic glitter topper from Zoya made the top of their list to help pull off the perfect amount of edge. Zoya in Saldana can best be described as a buildable, cotton-candy blue iridescent-holo topper with hints of pink and blue colored glitter with mega hex particles.

“Mermaid hair and makeup are already a thing — why not add nails to the list of under-the-sea beauty trends?” -Teen Vogue

If you want to spruce up other looks, layer Saldana as a topper over your nail polish color!. She’s sure to bring some sparkle to your life! Saldana is part of the NEW 2018 Summer collection, Sunshine! Check it out at Zoya.com!

SHOP THE LOOK

Zoya Nail Polish
Saldana
$10
www.Zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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