NYFW Fall 2017 Recap: Zoya At Mara Hoffman

 

Image Credit: Yvonne TNT

ZOYA Colors Used: Naked Manicure Naked Base, Courtney, Gina, Marnie, Madeline, Dree, Debbie, Caitlin, Mirajane, Erin, Pinta, Rue, Carmen, Naked Manicure Glossy Seal, Fast Drops

Lead Nail Tech: Naomi Gonzales

“Instead of matching the nail look to the colors of the pieces in the collection, each represents the essence of the woman wearing the items.” – Naomi Gonzalez, Lead Manicurist for ZOYA

Details:
Mara Hoffman’s AW 2017 collection highlighted female empowerment and individuality, expressing oneself through color and various fabric patterns. On the nail, working with a palette of 12 different ZOYA hues, manicurists matched color to individual model personalities.

Image Credit: Yvonne TNT

How To Get The Look:
After cleaning and prepping the nail with ZOYA Remove +, apply a layer of Zoya Naked Manicure Naked Base followed by your choice of Perfector to create a smooth surface. Next, choose a color based on personality from the following ZOYA shades: Courtney, Gina, Marnie, Madeline, Dree, Debbie, Caitlin, Mirajane, Erin, Pinta, Rue, or Carmen. Apply two coats of the selected shade to each nail.

Image Credit: Yvonne TNT

SHOP THE LOOK

Zoya in Courtney
$10
www.zoya.com
zoya gina
Zoya in Gina
$10
www.zoya.com
Zoya in Marnie
$10
www.zoya.com
Zoya in Madeline
$10
www.zoya.com
Zoya in Dree
$10
zoya.com
zoya debbie
Zoya in Debbie
$10
www.zoya.com
Zoya in Caitlin
Zoya in Mirajane
$10
www.zoya.com
Zoya in Erin
Zoya in Erin
$10 zoya.com
pinta
Zoya in Pinta
$10
zoya.com
Zoya in Rue
$10
www.zoya.com
Zoya in Carmen
$10
www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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The Nail Look at Mara Hoffman AW16

zoya_nail_polish_knocturnal_marahoffmanaw16The Knockturnal recently featured the nail look as seen on the runways of Mara Hoffman AW16 using Zoya as the official nail sponsor.

The look emulated everything about the glamorous side of the 1970’s.

The nail art was done by Zoya. Mara picked the 4 colors that represent the essence of her collection: Toni, Flowie, Ireland, and Jacqueline. In terms of the pigment, they used two coats of each color and finished with naked manicure glossy seal. It gives you the gel coat finish without it being gel. -The Knockturnal

Learn more about the nail look at Mara Hoffman here.

SHOP THE LOOK

Zoya in Ireland $9 zoya.com
Zoya in Ireland
$9
zoya.com
Zoya in Flowie $10 zoya.com
Zoya in Flowie
$10
zoya.com
Zoya in Jacqueline $10 zoya.com
Zoya in Jacqueline
$10
zoya.com
Zoya in Toni
Zoya in Toni $9 Zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Fall 2016 Recap: Zoya At Mara Hoffman

Yvonne TNT for ZOYA Nails
Yvonne TNT for ZOYA Nails

ZOYA NAIL POLISH COLORS USED: Flowie, Ireland, Jacqueline, Toni, Naked Manicure™ Glossy Seal

Mara allows every girl to be her own unique person and this was translated into the presentation by using four nail shades based on outfit and the models’ coloring to highlight each girl’s personality.” – Rebecca Isa, Creative Director of ZOYA

Yvonne TNT for ZOYA Nails
Yvonne TNT for ZOYA Nails

Details:
Mara Hoffman’s Autumn/Winter 2016 Collection had strong 70s glam vibes with vibrant patterns inspired by her favorite disco-era icons. These unique and bold designs were accessorized with four cream nail shades ranging from ivory to deep nude to Bordeaux to a muted green.

How To Nails:
Prep the nail by shaping, gently buffing and cleaning up cuticles. Prepare the nails for flawless application with the Naked Base followed by two coats of Flowie, Ireland, Jacqueline or Toni pending the model’s coloring and outfit for a full coverage cream finish. The look was completed with Naked Manicure™ Glossy Seal for a high-shine perfected finish.

SHOP THE LOOK

Zoya in Ireland $9 zoya.com
Zoya in Ireland
$9
zoya.com
Zoya in Flowie $10 zoya.com
Zoya in Flowie
$10
zoya.com
Zoya in Jacqueline $10 zoya.com
Zoya in Jacqueline
$10
zoya.com
Glossy Seal
Glossy Seal
$12
NakedManicure.com
Zoya for Mara Hoffman NYFW Trio $30 zoya.com
Zoya for Mara Hoffman NYFW Trio
$30
zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Dress Up Your Nails this Winter with Zoya

glamourLooking for creative ways to dress up your nails this winter? Glamour featured the hottest nail looks from New York Fashion Week to help give some inspiration. Featured is the nail look from the Mara Hoffman Autumn/Winter 2015 show where the lead manicurist- Alicia Torello created the sunset seen from the movie Star Wars, with the colors Aubrey, Ziv, Brittany, Taylor and Normani.

“The nail look was inspired by Star Wars and the really beautiful sunset scenes from the movie. The look reflects the earth tones, ‘70s colors and vibe of the collection.”– Alicia Torello

Have gorgeous nail art you want to show off? Share them using #EverydayZoya to be featured on www.zoya.com!

See more of the nail look from the Mara Hoffman AW15 show here.

SHOP THE LOOK

Zoya Aubrey
Zoya in Aubrey $9 zoya.com
Zoya Ziv
Zoya in Ziv $9 zoya.com
Zoya Nail Polish in Brittany
Zoya in Brittany $9 zoya.com
Zoya in Taylor
Zoya in Taylor $9 zoya.com
Zoya in Normani
Zoya in Normani $9 zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Going for Graphic Nails with Zoya

glamGlam Belleza Latina featured the nail look from the Mara Hoffman AW15 show which was inspired by Star Wars!

The look was created by Alicia Torello using an array of Zoya shades – Zoya Aubrey, Ziv, Brittany , Taylor and Normani.

See more from the look here.

Also featured was Zoya in Taylor- a light toffee cream shade as a choice for nudes to brush on.

SHOP THE LOOK

Zoya in Taylor
Zoya in Taylor $9 zoya.com

 

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Swim Week 2016: Mara Hoffman

Mara Hoffman Swim16Mara Hoffman

Nail Look: Moroccan Inspired Vignettes

Nail tech: Chastity Dumeng

ZOYA in Sage, Adel and Kylie

“To create a 70’s vibe, models were paired with coordinating solid, glossy nail colors in ZOYA Kylie, Sage and Adel to accent individual looks within the collection.” – Chastity Dumeng

How To:

Begin by using ZOYA Anchor Base Coat to ensure nails are smooth for polish application.

For the first look, apply two coats of ZOYA in Sage. For the second look, apply two coats of ZOYA in Adel. For the third look, apply two coats of ZOYA in Kylie. Finish with Armor Top Coat and Fast Drops.

Models nails were painted in Zoya Kylie, Sage and Adel and given a glossy finish at Mara Hoffman in a nod to the glamour of 70’s Morocco. -Rebecca Isa, Creative Director Zoya Nail Polish

SHOP THE LOOK

Zoya Sage
Zoya in Sage
$9 zoya.com
Zoya in Adel
Zoya in Adel
$9 zoya.com
Zoya Kylie 2
Zoya in Kylie2
$9 zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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NYFW Fall 2015 Recap: Zoya At Mara Hoffman

Mara Hoffman AW15Mara Hoffman
Nail Look: Sunset Earthtones
Nail tech: Alicia Torello
Zoya Aubrey, Ziv, Brittany , Taylor and Normani

Mara Hoffman’s Autumn/Winter 2015 collection was inspired by Star Wars with a gorgeous runway backdrop of the iconic sunset seen in the movie. Lead Manicurist, Alicia Torello created the nail look of Sunset Earthtones where she used Zoya Nail Polish in Aubrey, Zoya Nail Polish in Ziv, Zoya Nail Polish in Brittany, Zoya Nail Polish in Taylor, Zoya Nail Polish in Normani.

“The nail look was inspired by Star Wars and the really beautiful sunset scenes from the movie. The look reflects the earth tones, ‘70s colors and vibe of the collection.”– Alicia Torello

The look was created using the 5 Zoya shades making a unique sunset look that was complimentary to the modern bold patterns showcased in the collection.

GET THE LOOK
Begin by using Zoya Anchor Base Coat to ensure nails are smooth for polish application.  Next, apply Ziv to nails and add Brittany for the round sun accent. Then to create all of the shapes start at the bottom going from light to dark starting with Taylor. Make natural swipes diagonally down the nail with polish brush from the bottle with Aubrey and finish with Normani with quick natural swipes across the bottom

Designer, Mara Hoffman shown with Zoya Brittany – part of the show nail look.

SHOP THE LOOK

Zoya Nail Polish in Brittany
Zoya in Brittany $9 zoya.com
Zoya in Taylor
Zoya in Taylor $9 zoya.com
Zoya Ziv
Zoya in Ziv $9 zoya.com

 

 

 

 

 

 

Zoya Aubrey
Zoya in Aubrey $9 zoya.com
Zoya in Normani
Zoya in Normani $9 zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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