new york fashion week

Recreate The Mara Hoffman Nail Look with Zoya!

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Recreating your favorite NYFW beauty looks just got easier with this list from San Francisco  Chronicle! One of their top looks was Zoya at Mara Hoffman! For this look, we used Zoya in Mirajane for a bold, bright look. Mirajane is best described as a classic neon navy.

“Bright blue was the statement color of the season, manifesting in saturated cobalt eyeshadow at Anna Sui and floating geometric cat-eyes in cyan at Prabal Gurung. For a subtler version, paint your fingertips the navy neon Zoya Mirajane, seen at Mara Hoffman.”

SHOP THE LOOK

Zoya in Mirajane
$10
www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Celebrate Individuality with Mara Hoffman and Zoya!

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We loved the celebration of diversity and female empowerment at Mara Hoffman this year and so did Beauty Launchpad! The beauty looks were catered to each model and polish shades were chosen to reflect individuality. We love using our nails as an extension of our personal style and instantly connected with Mara Hoffman’s message.

“We’re calling the look ‘Kaleidoscope Women. Everything is based on the individual. We presented Mara with over 125 colors and she narrowed it down to these 12.” – Zoya nail lead Naomi Gonzalez

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Try an Earthy, Zen Manicure with Zoya and Creatures of Comfort

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One of our favorite looks for Spring is a romantic, earthy look that is soft, but unique. At Creatures of Comfort, this is the vibe the Zoya manicures emulated. WWD loved the back-to-basics look as a complement to the collection.

“We saw the collection and immediately thought we need to go back to nature. [The colors] not only represent the essence of the designer, but also of nature.” -Lead Nail Tech, Naomi Gonzalez

Backstage at Creature of Comfort Fall 2017”

SHOP THE LOOK

Zoya in Edyta
$10
zoya.com
Zoya in Ireland
$10
zoya.com
Zoya in Godiva
Zoya in Godiva
$10 zoya.com
Zoya in Lake
$10
zoya.com
Zoya in Kennedy
$10
www.zoya.com
Zoya Ziv
Zoya in Ziv $10 zoya.com
Zoya Nail Polish in Brittany
Zoya in Brittany $10 zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Go Bold with Zoya Courtney at Brock Collection

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Looking for a warm, bold, and feminine nail look? One of Into the Gloss‘ favorite NYFW looks was Zoya at Brock Collection! For this manicure, we used Zoya in Courtney to create a powerful beauty look that contrasted the clean lines of the collection. Courtney can best be described as a fierce, deep red.

“But Fashion Week is all about contrast, and the nail shade, Zoya Courtney, is the perfect dirty red.”

SHOP THE LOOK

Zoya in Courtney
$10
www.zoya.com

 

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Mara Hoffman and Zoya Celebrate Individuality!

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from mara hoffman – http://blog.zoya.com/zoya-press-media-mentions/nyfw-fall-2017-recap-zoya-mara-hoffman/

One of our favorite parts about Mara Hoffman Fall 2017 was the celebration of diversity and female empowerment. NailPro loved the Zoya manicures to match this message. For this look, we paired Zoya polishes to match the unique personality of each model.

“Instead of matching the nail look to the colors of the pieces in the collection, each represents the essence of the women wearing the items.” -Naomi Gonzalez, Lead Zoya Nail Tech

What shade best represents you?

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Top Fall Nail Trends at New York Fashion Week 2017

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Looking for your go-to Fall nail look? Elle recently put together a list of their favorite NYFW nail trends and they loved Zoya at Sachin & Babi! For this look, we used Zoya in Courtney and Zoya in Brooklyn to create a bold half-moon manicure. These contrasting shades will give you a gorgeously luxe look.

Try the full look here!

SHOP THE LOOK

Zoya in Courtney
$10
www.zoya.com
Zoya in Brooklyn
$10
www.zoya.com

 

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Go Bold with a Nicole Miller Inspired Manicure!

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Looking for an amazing nail art look to try? Brit+Co lined up their favorite NYFW manis, including Zoya at Nicole Miller! At Nicole Miller, the aesthetic was gypsy grunge, emphasizing strong prints and symbols. For the manicure, a base of Zoya in Willa was topped with various symbols done in Zoya in Purity to create a bold and striking look.

“Zoya’s lead manicurist, Holly Falcone, nailed it with jet black digits, complete with occult symbols.”

SHOP THE LOOK

Zoya in Willa
Zoya in Willa $10 zoya.com
Zoya Nail Polish in Purity
Zoya Nail Polish Purity $10

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Try a Striking Zoya Manicure as Seen at Nicole Miller

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Beauty Launchpad loved the Gypsy Grunge beauty vibes at Nicole Miller Fall 2017, including the Zoya nail look! The nails took inspiration from the bold symbols featured throughout the collection, creating a truly unique look. This manicure used Zoya in Willa and Zoya in Purity for the free-handed nail art.

“The Nicole Miller girl is spunky and does her own thing.” -Holly Falcone, Lead Zoya Nail Tech

SHOP THE LOOK

Zoya in Willa
Zoya in Willa $10 zoya.com
Zoya Nail Polish in Purity
Zoya Nail Polish Purity $10

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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Sachin & Babi Rock a Bold Zoya Combo

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Ready to switch up your manicure routine? Luckily, Real Simple put together their favorite NYFW 2017 nail combos, including Zoya at Sachin & Babi! This look matched two of our favorite bold shades–Zoya in Courtney and Zoya in Brooklyn. We love this look for it’s luxe contrast of shimmering Brooklyn and warm beet red Courtney.

Get the full look here! What looks are you excited to try for Fall?

“Two very dramatic colors meet to reflect the two very different cultures that come together in the designer’s collection.”

SHOP THE LOOK

Zoya in Courtney
$10
www.zoya.com
Zoya in Brooklyn
$10
www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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A French Manicure With A Twist at Sachin & Babi

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We love the unique inverted French manicure done at Sachin & Babi. Follow the instructions below from the Pittsburgh Gazette to try the look at home!

This manicure uses Zoya in Courtney and Zoya in Brooklyn. Courtney can best be described as a deep beet root shade, whereas Brooklyn is a glimmering white-gold metallic. These rich shades will make any nail look pop!

MASTER THE LOOK:

1.) “Apply two coats of gold to full nail — allow ample time to dry in between coats

2.) Once gold polish is dry, apply two coats of red to the tip

3.) To heighten the drama, apply the red polish on an arch, rather than straight across the tip of the nail. Need a guide? Try using round notebook paper reinforcement stickers on nails to help polish go on evenly for all fingers.

4.) Once dry, apply top coat and enjoy!”

SHOP THE LOOK

Zoya in Courtney
$10
www.zoya.com
Zoya in Brooklyn
$10
www.zoya.com

ZOYA products are available exclusively in finer salons, spas, dermatology offices and specialty centers with salons on premises in over 15 countries and at www.zoya.com.

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